In recent years, online challenges have taken social media by storm. These challenges, however, can be incredibly harmful and damaging to children who watch and imitate them. To raise awareness about this issue and about STC’s Tuby app that offers child-friendly online content, we created this online film that served as a wake-up call for parents and urged them to not let their children watch video-sharing platforms unsupervised.

This film was awarded a Grand Prix in Film Craft at the 2019 Dubai Lynx Festival of Creativity